Press-out and play to see the much-loved story of Julia Donaldson and Axel Scheffler’s ‘The Gruffalo’ come to life. 44 pieces made from sturdy and sustainable Playboard to connect, slot together, and bring out again and again. Using original artwork, with charming character details to spark your little one’s imagination.
Low-waste and super-easy
Lightweight flatpack packaging makes it travel-friendly with no bulky plastic or complicated set-up.
Eco-conscious
Manufactured in the UK with Playboard, a fully compostable material made with wood pulp from sustainably-managed forests.
Varied creative play
All PlayPress play sets can be switched up, adjusted and connected, so there’s no limits on imagination and every playtime is different.
Perfect for ages 4-10
Develop construction, problem-solving and motor skills whilst exploring characters and storytelling.
Pack size
22.6cm x 22.6cm x 1.4cm
The Gruffalo Playset
PlayPress was created because they want to help children create new stories with toys that are affordable and eco-friendly. They put care into every part of our product, from the sourcing of materials through to responsible manufacturing and design.
The "Playboard" used to make the toys is bleach-free and sourced from sustainably managed forests in Finland and also use vegetable-based inks and water-based glues that are vegan, biodegradable and ocean-friendly.
All of the toys conform to European standards and are locally manufactured in the UK to minimise air miles.
Check out the full range of PlayPress toys here.